Episode 182 – Dungeons and Nike

Thanks to @andypiper for sharing with us this cool Dungeons & Dragons tabletop, that Michael and Michael imagine could be brought to life via augmented reality like the Holochess example in Star Wars Episode IV.

What can be more personal than something you wear?  Nike’s new brand engagement digital experience with their recently announced Connected NBA jersey is precisely that.  Once a fan has committed to buy a team jersey financially, and linking that jersey to an account, the idea of what you could do next with all that data is extremely intriguing.  What if this was not an NBA thing — what if the wearable is tied to a band, and they could monetize their fan experience, with exclusive potential access backstage at their concerts?  What if, this was not sports or music — rather a political group — you could check in with your special rally hat to gain access?  Is the (potential) value of what could be offered worth the tradeoff of sharing your data and allowing tracking by a third party?

What do you think?  Inquiring minds want to know!

Selected links 

Polygon article: D&D group builds custom tabletop with 4K touchscreen — https://www.polygon.com/2017/9/18/16329482/dungeons-and-dragons-digital-table-4k-touchscreen-fantasy-grounds

Dungeons & Dragons — http://dnd.wizards.com

Fantasy Grounds — https://www.fantasygrounds.com/home/home.php

Overhead holographic projector (discussed in episode 175) — http://bgr.com/2017/07/12/augmented-reality-projector/

Roll 20 app — https://roll20.net

Polygon article:  D&D now on Steam, complete with dice and a Dungeon Master — https://www.polygon.com/2015/4/22/8470473/dungeons-dragons-virtual-tabletop-fantasy-grounds

Wizards of the Coast — http://company.wizards.com

Nike’s new Connected NBA jerseys  — https://www.nike.com/us/en_us/c/nba/jerseys

Discovery’s Manhunt:Unabomber — https://manhunt.discovery.com/unabomber/

Swarm — https://www.swarmapp.com

IntoNow — TV check in app — https://techcrunch.com/2014/01/28/to-every-social-tv-app-turn-turn-turn/

Spotify — https://www.spotify.com/us/

What are the hosts’ favorite D&D quests?

Michael M — created our own.

Michael R — not canned adventures, we created our own too!

What games are the hosts playing?

Michael R — Eggs, Inc.  — https://en.wikipedia.org/wiki/Egg,_Inc.

Michael M — looking forward to some new AppleTV apps

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Episode 43 – Snakes on a Game

Michael M and Phaedra discuss San Francisco Gamification Summit, the ModSim conference in Virginia and touch on gamification, loyalty, collaboration, wearable computing, ethics and much more.

Rajat Paharia’s keynote from the Gamification Summit sparks some interesting thoughts on Loyalty 3.0 — not just to products and services, but also to missions and organizations.  Harley Davidson is often cited as an example of customer loyalty and the ecosystem/community that surrounds a product, service, or in the case of HD, the lifestyle.  It will be interesting to see how games build loyalty.

Michael and Phadera riff on the idea for how gamification and business analytics could help by envisioning how a mobile device salesforce could be encouraged to take action based on what is selling when certain team members are on the floor and how to handle stock out situations in one location with available supply in another, driving a collaborative win for the company using big data and real time feedback.

The Simpsons: Tapped Out is used as the jump off point for this salesforce riff, given the April-May game within a game where players collect snakes to win virtual prizes and eggs, which have no value to the player collecting them, but have high value to friends of the player, who may ‘hatch’ those eggs to collect the snakes within them.  By giving away eggs, a player may receive eggs from her friends to continue the gameplay.  Consider how a serious game designer leverage this principle for business use, where an asset for one player has no value to that individual, but to another player, that asset does have value.

Eggselent

Simpsons Tapped Out: Lots of Eggs

Google’s “a Google a day” game is an intriguing game to make you a more adept searcher, or perhaps Google a more responsive search engine, or maybe something much, much more…

Looking forward to next week’s show where we will be back at full co-host power!

Selected show links

San Francisco Gamification Summit — http://gsummit.com/sf13/speakers/

Will Wright — http://www.stupidfunclub.com

Nolan Bushnell — http://en.wikipedia.org/wiki/Nolan_Bushnell

Rajat Paharia — http://www.bunchball.com/about/management

Rajat Paharia’s new book:  Loyalty 3.0: How Big Data and Gamification are Revolutionizing Customer and Employee Engagement —  http://www.amazon.com/Loyalty-3-0-Revolutionize-Engagement-Gamification/dp/0071813373

ModSim World 2013 — http://www.modsimworldconference.com

A Google A Day — http://agoogleaday.com/#game=started 

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