Episode 164 – Addictive AR

Michael and Michael start this episode off with an excellent roundup of how technology gets that dopamine drip going with an article from The Guardian that focuses on the newly published book by Adam Alter, Irresistible.  Starting with the psychological and cultural affinity with liking content, and proceeding quickly to the linkages between gambling and games, the article walks the path to augmented reality and virtual reality — what makes an experience repeatable and desirable to come back to again and again.

Turning their attention to augmented reality, Michael and Michael imagine the the future of not only designing 3D spaces with the Microsoft Hololens, but also how the perspective of the user of such technology is afforded the chance to see directly what could not be physically possible.  Not everyone can have a front row seat in the operating (or other) theater, but with AR & VR you can — and this begins to open up whole new worlds of possibility.

Michael M shares his experience from an Uber ride in New York this past week, where the car was outfitted with a Mobileye device that watches for speed limits, distance between the driver’s car and those ahead, as well as lane departure warnings.  This aftermarket option provides visual and audio alerts to the driver, and sparked a conversation on the nature of event data recording in automotive black boxes.

The team rounded out the episode with the Sony Xperia Touch Projector, which turns any surface into an interactive environment, prompting Michael R to break out his Magic Cube virtual laser keyboard.  Only a matter of time before the sharks with lasers appear…

selected links 

The Guardian article:  How Technology Gets Us Hooked — https://www.theguardian.com/technology/2017/feb/28/how-technology-gets-us-hooked

Irresistible by Adam Alter — http://adamalterauthor.com/irresistible/

Mashable article:  Why I Flooded Instagram With Likes — http://mashable.com/2014/02/14/lovematically-instagram/

Microsoft Devices Blog:  Stryker chooses Microsoft Hololens to bring operating room design into the future with 3D — https://blogs.windows.com/devices/?p=259304?ocid=newsletter_ema_omc_hol_Stryker

Techcrunch article:  Mobileye outfits 4,500 for-hire cars in NYC with collision avoidance tech — https://techcrunch.com/2017/02/17/mobileye-outfits-4500-for-hire-cars-in-nyc-with-collision-avoidance-tech/
Mobileye features YouTube — https://www.youtube.com/watch?v=HXpiyLUEOOY

Event data recorder — https://en.wikipedia.org/wiki/Event_data_recorder

A Car’s Black Box — http://www.consumerreports.org/cro/magazine/2014/09/how-your-car-is-tracking-you/index.htm

Wired article:  Sony’s Xperia XZ Premium screen is so high-quality it’s better than most people’s TVs  — https://techcrunch.com/2017/02/17/mobileye-outfits-4500-for-hire-cars-in-nyc-with-collision-avoidance-tech/

Magic Cube virtual laser keyboard — http://www.virtual-laser-devices.com/Magic%20Cube_Final.pdf

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