Episode 76 – Play Games at IBM

This week we get a little peak behind the current of a very popular Alternate Reality Game experience at IBM that Phaedra led at IBM. It was the very first corporate wide ARG played at IBM. The purpose was to introduce IBMers to the next generation of our Social Business Tools. We discuss the value of understanding the audience for your game, and the expected outcomes. We also learn that the player is not always going to play the game you want them to play, but as long as the lesson is learned it is well worth it. Michael M … Continue reading

Episode 52 – Swapping your Battery in 90 Seconds

While many people are taking the day off in the U.S. to recover from all the sounds of the fireworks, the Michael’s take the time to check out some new glasses which you can wear via your iPad. We then look at how a blog post by Ramin Shokrizade over at Gamasutra, where he discusses the tips and tricks that Free to Play game designers use to get money from players. We decide it would be put to much better use if we can take these techniques and use them to help business and employees improve their skills and efficiencies. … Continue reading